About

Born in St. Joseph, Missouri, Holland Smith has a multidimensional career spanning film, creative direction, public relations, and global brand development. She began her professional journey as an elite triathlete, competing for Junior Team USA and earning 150+ podium finishes across triathlon, cycling, and competitive swimming before qualifying for the Boston Marathon in 2017.

Her performance background led her to sign with Wilhelmina Models and relocate to New York City, where she spent over eight years working across fashion, advertising, and entertainment. During this time, she trained extensively as an actress and appeared in national commercials, television series, feature films, and independent projects.

In 2023, Holland founded The Metal Shop LLC, a creative production studio through which she directs and produces film, editorial, and branded content. Under this banner, she will debut her short film Highly Lethal in 2025 as writer, director, producer, and lead actor. Her creative direction and editorial work have been featured in global publications such as Cosmopolitan Serbia, Nylon Español, and Lucire Magazine, as well as for international brands including Monster Audio and Power.

Beyond her work in film and media, Holland serves as the Director of Public Relations for a healthcare organization, leading communications strategy, brand development, and community engagement initiatives.

Committed to service as much as to creativity, she sits on multiple regional boards, prioritizing organizations that support children and seniors throughout the community.